A study of more than 1,000 children aged 10 to 16 has found more than 25 per cent of them did not have a role model to look up to. Rather than turning to teachers and parents for advice on careers, school work or fitting in, researchers found nearly half of the children polled turned to YouTube instead. Similarly, 37 per cent revealed their first point of call for careers advice was a celebrity, who they tried to contact directly in a bid for help.